Benchmark International Advises on the Sale of Rochester Electro-Medical to Advantage Medical Cables

Benchmark International has successfully facilitated the sale of Rochester Electro-Medical, Inc to Advantage Medical Cables, a portfolio company of HealthEdge Investment Partners. The complementary nature of the acquisition is expected to enable both companies to build on their strengths and solid proprietary businesses, uniting the AMC, LifeSync and Rochester brands, to provide one of the most robust and diverse product lines in ECG, SpO2, NIPB, IBP, EMG, EEG, IOM, PSG, EP and Cath Labs.

The combined companies are expected to become one of the largest players in the US market.

Rochester Electro-Medical, Inc, is a manufacturer and distributor of a variety of Class I and Class II medical devices for use in hospitals and clinics. The primary products sold are reusable and disposable supplies used in neurodiagnostic and neuromonitoring procedures. The company has been family owned and operated by the Berkins family since 1960, spanning three generations of family members at the executive level. The acquirer, Advantage Medical Cables (AMC), is an active portfolio company of HealthEdge Investment Partners (HealthEdge). AMC is based on Coral Springs, FL and is a manufacturer and distributor of accessories for the patient monitoring market. HealthEdge is based in Tampa, FL and is the control investor of AMC as part of their Fund II.

The Rochester Electro-Medical, Inc shareholders stated, “We would like to thank the team at Benchmark International for their expertise, hard work and dedication in helping us find the perfect partner for our business with AMC and HealthEdge. Benchmark effectively marketed the growth occurring in our business in order to negotiate and procure the highest possible value, while guiding and supporting us throughout the entire process. We are very proud of our company’s history and dedication to our industry and customers, but we recognized it was time to move on to new ventures in our lives. Benchmark brought the same level of passion, innovation and energy to facilitating our exit that we brought every day as owners.”

Graham Woodard, Senior Associate at Benchmark International, added, “Being able to support a client in such a positive acquisition is rewarding for our entire team. We truly enjoyed working for our client at Rochester Electro-Medical and the group at HealthEdge and AMC were equally pleasurable to work alongside. On behalf of Benchmark International we would like to wish both sides the very best in future endeavors.”


Benchmark International’s global offices provide business owners in the middle market and lower middle market with creative, value-maximizing solutions for growing and exiting their businesses. To date, Benchmark International has handled engagements in excess of $5B across 30 industries worldwide. With decades of global M&A experience, Benchmark International’s deal teams, working from 13 offices across the world, have assisted hundreds of owners achieve their personal objectives and ensure the continued growth of their businesses.